ADOPSI SISTEM E-COMMERCE SEBAGAI MODEL LAYANAN PENGUNJUNG DESA WISATA DI KABUPATEN BONDOWOSO

  • I Ketut Mastika
  • Sasongko -
  • Rudy Eka Pramono
  • Didik Eka Julianto
  • Sri Wahyuni
##plugins.pubIds.doi.readerDisplayName## https://doi.org/10.24843/JUMPA.2018.v05.i02.p05

Abstrak

This paper examines the adoption of e-commerce system models in the rural tourism sector. Rural tourism business infrastructure barriers be resolved with application ride sharing system named 'Terater’ and e-payment with the name ‘E-bajer’. Research using qualitative methods to explore information from the subject of the research. The existence of a model system for Ride Sharing such Go-jek in 50 cities in Indonesia, able to inspire the TERATER initiator, community, adopt e-commerce system as a model of service to visitors. The utilization of e-commerce helps a lot and makes it easy for rural home industry to market and Transaction. In the E-Commerce systems can guarantee the existence of real data and real money. The results of the research can be used to initiate the expansion of the adoption of e-commerce systems in the development of regional tourism its main tourist village.


Keywords: E-Commerce, Tourism Village, Gojek

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Diterbitkan
2019-01-28
##submission.howToCite##
MASTIKA, I Ketut et al. ADOPSI SISTEM E-COMMERCE SEBAGAI MODEL LAYANAN PENGUNJUNG DESA WISATA DI KABUPATEN BONDOWOSO. JURNAL MASTER PARIWISATA, [S.l.], p. 296-315, jan. 2019. ISSN 2502-8022. Tersedia pada: <https://ojs.unud.ac.id/index.php/jumpa/article/view/46325>. Tanggal Akses: 04 nov. 2025 doi: https://doi.org/10.24843/JUMPA.2018.v05.i02.p05.
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Terbitan
Volume 05, Nomor 02, Januari 2019
Bagian
Articles

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