IDENTIFIKASI PERMASALAHAN PENGELOLAAN MUTU TEH DO UNIT USAHA PERKEBUNAN MALABAR PT. NUSANTARA VIII JAWA BARAT

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MOHAMAD MAULANA

Abstract

Quality has become an important factor for producers facing to global competition
environment. This global condition pushed The Malabar Estate as a part of the biggest tea
producers in Indonesia, Perkebunan Nusantara VIII Co., to manage the quality of tea in
order to satisfy consumers need. When Malabar Estate is managing quality of product,
there are some problems facing them. The problems could be come from inside or outside
company environment. The objective of this paper is to find out problems that could be
happened in managing quality of product, put them into a hierarchy and analyze the
problems with Analytical Hierarchy Process Method resulting a priority of problems and
causes of the problems as an input for Perkebunan Nusantara VIII Co., especially for
Malabar Estate to fix the problems. Teh result of analyze using Analytical Hierarchy
Process (AHP) show that the main problems of managing product quality in Malabar
Estate are decreasing quality of product, increasing cost of production and decreasing
quantity of production. Generally, the problems causes by managing production process,
qualification of employment, environment factor, infrastructure and increasing cost of fuel
and utilities. The problems causes, in general, intend to controllable causes of problems.
That means, the company should take some actions to manage and fix the problems
immediately.

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How to Cite
MAULANA, MOHAMAD. IDENTIFIKASI PERMASALAHAN PENGELOLAAN MUTU TEH DO UNIT USAHA PERKEBUNAN MALABAR PT. NUSANTARA VIII JAWA BARAT. SOCA: Jurnal Sosial Ekonomi Pertanian, [S.l.], nov. 2012. ISSN 2615-6628. Available at: <https://ojs.unud.ac.id/index.php/soca/article/view/4102>. Date accessed: 25 apr. 2024.
Keywords
Global Competition, Quality, Quantity, Cost, Consumer Satisfaction.
Section
Articles