PREFERENSI DAN PERSEPSI WISATAWAN MANCANEGARA KE NUSA PENIDA, KLUNGKUNG

  • Dewa Ayu Putu Putri Krisnadewi Program Studi Industri Perjalanan Wisata, Fakultas Pariwisata, Universitas Udayana
  • I Nyoman Sudiarta Program Studi Industri Perjalanan Wisata, Fakultas Pariwisata, Universitas Udayana
  • I Ketut Suwena Program Studi Industri Perjalanan Wisata, Fakultas Pariwisata, Universitas Udayana

Abstract

The increasing tourist attraction of tourists must be adjusted to the availability of tourism facilities, such as attractions, Facilities, Infratructure, Transportation, and Hospitality (AFITH). Therefore, tourism stakeholders are important to know what the tourists are interested in and preferred or better known for their preference. This research aims to determine the preferences and perception of foreign tourists when visiting Nusa Penida, Klungkung. The analysis techniques that used are quantitative descriptive with the calculation of cross and chi-square tabulation analysis and also use of Likert scale gauge to measure the perception of foreign tourists that visiting Nusa Penida, Klungkung. Respondents determined by an Accidental samplingtechnique 90 peoples of foreign tourists that visiting Nusa Penida, Klungkung. The characteristic of foreign tourists on this research dominated by male tourist in 26-35 years old, dominated by Germany’s tourist, with the education level dominated by bachelor, as an employee, and the status is single, which aims to holiday with a source of information on Internet/social media, long stay 3-4 days, first time visit, and expressed willing to visit Nusa Penida, Klungkung again in another opportunity. The preference of foreign tourists when visiting Nusa Penida is divided into several preferences such as tourist attractions are natural attractions, on the preferences of accommodation facilities, foreign tourists choose a homestay, and then the tourist prefer to choose a warung or traditional stalls, and the transportation that choosen by the tourist is motorcycle. Perception of tourists to infrastructure that includes network communication and availability of clean water, the perception of tourists to the road conditions in Nusa Penida is not good, perception of tourists towards Hospitality in tourist attractions, Hospitality in the accommodation, and local community Hospitality expressed well.

Downloads

Download data is not yet available.

References

Cooper, dkk. 1995. Tourism, Principles and Prantice. London. Logman
Demeter, Bratucu, Palade. 2015. Dynamics Of The Youth Travel Market On A Global Level. Bulletin of the Transilvania University of BraşovSeries V: Economic Sciences • Vol. 8 (57) No. 1 – 2015.
Dwiputra. 2013. Preferensi Wisatawan Terhadap Sarana Wisata di Kawasan Wisata Alam Erupsi Merapi. Jurnal Perencanaan Wilayah dan Kota, Vol. 24 No. 1. Badan Perencanaan dan Pembangunan Nasional.
Fernandez, Guzman Antonio Munoz. 2016. Youth And Tourism Perspective. Application To Hostels.Regional and Sectoral Economic Studies Vol. 16-1 (2016).
Hair, J. F. 2006. Multivariate Data Analysis. Edisi 5. Jakarta : Gramedia Pustaka Utama.
Honeyball, Eleanor. 2017. Determining The Motivations Of Millennial Travellers In The Context Of Cultural Experiences In Southeast Asia. BA (Hons) International Tourism Management.
Kamus Besar Bahasa Indonesia. 2008. Edisi IV.
Kembaren. 2014. Preferensi Wisatawan Terhadap Kunjungan Wisata Pulau Samosir Dengan Analisis Konjoin. Vol. 02 No. 3. ISSN : 2337-9197. Saintia Matematika.
Kotler, Philip. 2009. Manajemen Pemasaran, Edisi 13. Jakarta : Erlangga
Kusmayadi. 2000. Metodologi Penelitian dalam Bidang Kepariwisataan. Jakarta : PT. Gramedia Pustaka Utama.
Manik, Gayatri. 2016. Faktor Pendorong Dan Penarik Wisatawan Backpacker Mancanegara Berwisata Ke Bali. Jurnal IPTA ISSN : 2338-8633 Vol. 4 No. 2, 2016.
Meilani, Yohana Cahya Palupi. 2016. Identifikasi Aspek Sumber Daya Manusia Pariwisata Subsektor Perhotelan Tanggerang Berdasarkan Persepsi Wisatawan Generasi Millenial. Conference on Management and Behavioral Studies.Universitas Taruma Negara, Jakarta.
Mowen dan Minor, 2012, Perilaku Konsumen Jilid 1, Edisi Kelima (terjemahan), Erlangga, Jakarta.
Nazir, Moh. 2005. Metode Penelitian. Jakarta : Ghalia Indonesia.
Nursusanti. 2005. Atraksi Wisata. Jakarta : Erlangga.
Pendit, I Noman S. 1994. Ilmu Pariwisata Sebuah Pengantar Perdana.Jakarta : Pradnya Paramita.
Pitana, I Gde dan Gayatri G Putu.2005. Sosiologi Pariwisata. Yogyakarta: C.V ANDI OFFSET
Sugiarto, Endar dan Kusmayadi. 2000. Metode Penelitian dalam Bidang Kepariwisataan, Jakarta : PT Gramedia Pustaka Utama.
Sugiyono, 2009, Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung : Alfabeta.
Sugiyono, 2014, Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Bandung : Alfabeta.
Sumarwan, Ujang. 2012. Riset Pemasaran dan Konsumen. Bogor : IPB Press.
Suwena, I Ketut & Widyatmaja, I Gst Ngr., 2010, Pengetahuan Dasar Ilmu Pariwisata. Udayana University Press : Denpasar.
World Tourism Organitation (WTO), 1999, InternationalTourismof a Global
Yoeti, Oka A. 1983. Pengantar Ilmu Pariwisata. Bandung : Angkasa.
Zanuar, Zyendira Amanda. 2017. Preferensi Wisatawan Berpasangan Mancanegara Terhadap Produk Wisata Di Gili Trawangan, Lombok Utara, Nusa Tenggara Barat.Jurnal IPTA. Vol. 5 No. 1, 2017. Fakultas Pariwisata UNUD.
Published
2020-07-16
How to Cite
PUTRI KRISNADEWI, Dewa Ayu Putu; SUDIARTA, I Nyoman; SUWENA, I Ketut. PREFERENSI DAN PERSEPSI WISATAWAN MANCANEGARA KE NUSA PENIDA, KLUNGKUNG. Jurnal IPTA (Industri Perjalanan Wisata), [S.l.], v. 8, n. 1, p. 18-23, july 2020. ISSN 2548-7930. Available at: <https://ojs.unud.ac.id/index.php/pariwisata/article/view/61957>. Date accessed: 29 oct. 2020. doi: https://doi.org/10.24843/IPTA.2020.v08.i01.p03.