PENGARUH SENI DAN SOSIAL BUDAYA TERHADAP PERSEPSI MASYARAKAT MENGENAI TATO MENGGUNAKAN STRUCTURAL EQUATION MODELING (SEM)

Abstract

This study purposed to know the effect of art and socio-culture on the public perception of tattoos. The data used in this study is the primary data collected using a questionnaires distributed to 200 people with 100 non-tattooed people and 100 tattooed people. This study used covariance-based Structural Equation Modeling (SEM) with AMOS software, and used three latent variables such as art, socio-culture and tattoo perception. The results of this study show art and socio-culture have a significant effect on tattoo perception.

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Author Biographies

I GEDE GANDEVA UMBARA, Udayana University

Program Studi Matematika, Fakultas MIPA – Universitas Udayana

NI LUH PUTU SUCIPTAWATI, Udayana University

Program Studi Matematika, Fakultas MIPA – Universitas Udayana

DESAK PUTU EKA NILAKUSMAWATI, Udayana University

Program Studi Matematika, Fakultas MIPA – Universitas Udayana

Published
2018-12-01
How to Cite
UMBARA, I GEDE GANDEVA; SUCIPTAWATI, NI LUH PUTU; NILAKUSMAWATI, DESAK PUTU EKA. PENGARUH SENI DAN SOSIAL BUDAYA TERHADAP PERSEPSI MASYARAKAT MENGENAI TATO MENGGUNAKAN STRUCTURAL EQUATION MODELING (SEM). E-Jurnal Matematika, [S.l.], v. 7, n. 4, p. 364-370, dec. 2018. ISSN 2303-1751. Available at: <https://ojs.unud.ac.id/index.php/mtk/article/view/44229>. Date accessed: 23 apr. 2024. doi: https://doi.org/10.24843/MTK.2018.v07.i04.p226.
Section
Articles

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