PARIWISATA KERAKYATAN (COMMUNITY BASED TOURISM) DAN PENGARUHNYA PADA KESEJAHTERAAN PETANI DI DESA BUDAYA KERTALANGU KOTA DENPASAR

PARIWISATA KERAKYATAN (COMMUNITY BASED TOURISM) DAN PENGARUHNYA PADA KESEJAHTERAAN PETANI DI DESA BUDAYA KERTALANGU KOTA DENPASAR

  • L,PT. Kirana Pratiwi Program Studi Magister Agribisnis, Fakultas Pertanian, Universitas Udayana, Bali, Indonesia
  • N Sutjipta Program Studi Magister Agribisnis, Fakultas Pertanian, Universitas Udayana, Bali, Indonesia
  • IG. Setiawan AP Program Studi Magister Agribisnis, Fakultas Pertanian, Universitas Udayana, Bali, Indonesia

Abstract

ABSTRACT
Community Based Tourism and Its Impacts to the Welfare of Farmers in Kertalangu
Culture Village, Denpasar City
The development of tourism in Bali until now has oriented in the mass tourism
concept that was dominated by investors through the development of large scale facilities to
boost the local revenue. In the short term, tourism gives significant benefits to economic, but
in the long run it will become a boomerang for economy. An alternative to the tourism
problem is the establishment of community based tourism which farmers as the subject
directly involve in tourism. The purpose of this research is to analyze the influence of
tourism, empowerment, and participation on increasing the welfare of farmers. The study had
taken in Subak Padanggalak, Kertalangu Culture Village. The sample has done with
purposive sampling which consist of 57 farmers. Technique analysis data using Partial Least
Square (PLS) with Smart PLS program.
The research results show that tourism potential has significant impact on farmers
empowerment, and it has followed by farmers empowerment also have significant impact on
the farmer participation. In contrast, farmer’s participation have not significant on
increasing their welfare. This indicate that the farmer’s participation have not give opimal
benefit in supporting welfare of their life. Farmer have not look as the tourism subject. The
role of farmers and subak have limited to support the tourism development, which the
farmers have not involvement directly. It suggested the need that will be supported by private
sector to develop agriculture to agrotourism. Trough the development of agrotourism a lot of
agriculture commodities can be developed, and has been undertaken by various
manufacturing agriculture products. The government through relevant agencies is expected
to provide capital access and market acces as well as various guidance in managing
agricultural products as a tourism product, thus farmer having high competitiveness on skill
enhancement and improving their well-being.
Keywords: Community Based Tourism, Tourism Potential, Empowerment, Participation, the
Welfare of Farmers.

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Published
2017-05-01
How to Cite
PRATIWI, L,PT. Kirana; SUTJIPTA, N; AP, IG. Setiawan. PARIWISATA KERAKYATAN (COMMUNITY BASED TOURISM) DAN PENGARUHNYA PADA KESEJAHTERAAN PETANI DI DESA BUDAYA KERTALANGU KOTA DENPASAR. JURNAL MANAJEMEN AGRIBISNIS (Journal Of Agribusiness Management), [S.l.], v. 5, n. 1, may 2017. ISSN 2684-7728. Available at: <https://ojs.unud.ac.id/index.php/agribisnis/article/view/32572>. Date accessed: 24 nov. 2024. doi: https://doi.org/10.24843/JMA.2017.v05.i01.p01.
Section
Articles