The Influence of Social Responsibility in Employee Satisfaction Mediated by Corporate Image and Organizational Commitment
Abstract
This study aims to examine the effect of corporate social responsibility on employee satisfaction that is mediated by corporate image and organizational commitment. This type of research is quantitative research with survey methods conducted by distributing questionnaires. The sample in this study was obtained using a convenience sampling method, which is based on the availability of elements and the ease of obtaining them. The object of this research was employees of PT PJB UP Gresik, with a total of 170 respondents. The results of this study indicate that corporate social responsibility has a positive effect on employee satisfaction, corporate image, and organizational commitment. Other results found that corporate image and organizational commitment had a positive effect on employee satisfaction. The final, result found that corporate image and organizational commitment succeeded in mediating the effect of corporate social responsibility on employee satisfaction.
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References
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, E. Cigerim, K. Akcin, dan O. Bayram. 2011. Independent And Joint Effects Of Perceived Corporate Reputation, Affective Commitment And Job Satisfaction On Turnover Intentions. Procedia Social and Behavioral Sciences. 24: 1177-1189.
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Arikan, E., D. Kantur, C. Maden, E. E. Telci. 2016. Investigating The Mediating Role Of Corporate Reputation On The Relationship Between Corporate Social Responsibility And Multiple Stakeholder Outcomes. Quality & Quantity. 50 (1): 129-149.
Arslan, M dan Roudaki. Jamal. 2017.Corporate Governance, Socio-Economic Factors and Economic Growth: Theoretical Analysis. International Journal of Accounting and Financial Reporting Vol. 7, No. 1
Amadea, C. T. dan R. Dahesihsari. 2014. Tanggung Jawab Sosial Perusahaan: Tinjauan Dari Sisi Karyawan. Jurnal Ilmiah Psikologi. 3(1): 67-79.
Baron, R. M., & Kenny, D. A. (1986). The moderator‐mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Penality and Social Psychology, 51(6), 1173‐1182.
Barakat, S. R., I. Giuliana, J. M. G. Boaventura, dan J. A. Mazzon. 2016. The Influence of Corporate Social Responsibility on Employee Satisfaction. Management Decision 54(9): 2325-2339.
Dowling, J. and Pfeffer, J. (1975), “Organizational legitimacy: social values and organization behaviour,” Pacific Sociological Review, Vol. 18 No. 1, pp. 122-136.
Famiyeh, S., A. Kwarteng, dan S. A. Dadzie. 2016. Corporate Social Responsibility And Reputation: Some Empirical Perspective. Journal of Global Responsibility. 7(2): 258-274.
Ferrreira, P. dan E. R. Oliviera. 2014. Does Corporate Social Responsibility Impact On Employee Engagement?. Journal of Workplace Learning. 26(3/4): 232-248.
Freeman, E. R. dan S. Dmytriyev. 2017. Corporate Social Responsibility and Stakeholder Theory: Learning From Each Other. SYMPHONY Emerging Issues in Management. 1: 7-15.
Hamdani, Awatara, & Diva, I. putu. (2016). Pengaruh Tanggung Jawab Perusahaan Terhadap Komitmen Organisasi dan Kinerja Karyawan. Jurnal Aplikasi Manajemen, 14(2), 201–208.
Hartono, B. dan S, Roy. 2013. Pengaruh Komitmen Organisasional terhadap Kepuasan Kerja Karyawan Paparon’s Pizaa Citi of Tomorrow. Agora 1(1): 1-8.
Huang, C. 2016. Empoyees’ perception of Corporate Social Responsibility: Corporate Volunteer and Organizational Commitment. International Business Research. 9(9): 142-149.
Hurriyati, D. 2018. Kepuasan Kerja Ditinjau Dari Perilaku Work Family Conflict. Psikodimensia. 16(2): 180-188.
Jones, D.A., Willness, C.R. dan Madey, S. 2014. Why are job seekers attracted by corporate social performance? Experimental and field tests of three signal-based mechanisms. Academy of Management Journal. 57(2): 383-404.
Kartikasari, N. D., K. Hidayat, dan E,Yulianto. 2017. Pengaruh Corporate Social Responsibility terhadap Citra Perusahaan Muntinasional (Survei pada Komsumen Unilever di Indonesia Mengenai Program “Project Sunlight” PT Unilever Indonesia Tbk.). Jurnal Administrasi Bisnis. 43(1): 8-16.
Kartini, Dwi. (2009). Corporate Social Responsibility: Transformasi konsep sustainability management dan implementasinya di Indonesia, Bandung: PT. Refika Aditama
Low, M. P., S. F. Ong, P. M. Tan. 2017. Positioning Ethics And Social Responsibility As A Strategic Tool Employees’ Affective Commitment. Annals in Social Responsibility. 3(1): 2-22.
Marnelly, T. R. 2012. CORPORATE SOCIAL RESPONSIBILITY (CSR): Tinjauan Teori dan Praktek di Indonesia. Jurnal Aplikasi Bisnis. 2. April.
Maruf, A., A. (2013). Corporate Social Responsibility and Corporate Image. Transnational Journal of Science and Technology 3, (8), 29-49
Mubarak, A. Z., A. B. Hamed, M. A. Mubarak. 2018. Impcat Of Corporate Social Responsibility On Bank’s Corporate Image. Social Responsibility Journal.
Nejati, M. 2013. Corporate Social Responsibility and Organizational Commitment (Emperical Findings From a Developing Country). Journal of Global Responsibility. 4(2): 263-275.
Oskar, F. L.. 2012. Pengaruh Tanggung Jawab Sosial (CSR) terhadap Kepuasan Kerja yang Berdampak pada Komitmen Organisasi Karyawan Dalam Industri Perbankan. Skripsi. Universitas Indonesia. Jakarta.
Parimita, W., D. Larasati, dan A. W. Handaru. 2014. Pengaruh Motivasi dan Komitmen Organisasi terhadap Kepuasan Kerja pada Pegawai Tata Usaha. Jurnal Riset Manajemen Sains Indonesia. 5(1): 123-146.
Prasiska, Y. V., P. Bunga, N. Y. Rizky, I. Kristin, dan D. Safitri. 2017. CSR dan Citra Perusahaan. Jurnal Bisnis dan Ekonomi. 24(1): 43-49.
Prasiska, Y., Pertiwi. B., Nabila. R., Indah. K., & Safitri. 2017. “CSR dan Citra Perusahaan”. Jurnal Bisnis dan Ekonomi (JBE), Vol.24 No.1. Hal: 43 – 49
Prutina, Ž. 2016. The Effect of Corporate Social Responsibility On Organizational Commitment. Management. 21: 227-248.
Purwanto, A. 2011. Pengaruh Tiper Industri, Ukuran Perusahaan, Profitabilitas terhadap Corporate Social Responsibility. Jurnal Akuntansi dan Auditing. 8(1): 12-29.
Rahman, Shafiqur, D.H. Leventhal, M. Pournader. 2016. The effect of employee CSR attitudes on job satisfaction and organizational commitment: evidence from the Bangladeshi banking industry. Social Responsibility Journal. 12(2): 228-246.
Raihan, T. dan R. Al Karim. 2017. CSR and and Employee Job Satisfaction: A Case from MNCS Bangladesh. Global Journal of Human Resource Management. 5(3): 26-39.
Robbins, S. P. dan T. A. Judge. 2015. Organizational Behavior. Pearson Education.
Rupp, D. S. dan Shao, R. 2014. The Psychology of Corporate Social Responsibility and Humanitarian Work: A Person-Centric Perspective. Industrial and Organizational Psychology. 6(4): 361-368
Sarjono, H. dan W. Julianita. 2015. Structural Equation Modeling (SEM): sSebuah Pengantar, Aplikasi Untuk Penelitian Bisnis. Salemba Empat. Jakarta.
Sedlak, P. 2014. The Influence of Corporate Social Responsibility on Employee’ Job Satisfaction. Management Science in Transition Period in Moldova and Poland Responsible Use of Resources. 57-65.
Situmorang, A. T. 2014. Pengaruh Corporate Social Responsibility (CSR) terhadap Kepuasan Kerja Karyawan pada PT Toba Pulp Lestari Tbk di Desa Sososr Ladang Kecamatan Porsea Kabupaten Toba Samosir Sumatera Barat. Skripsi. Universitas Sumatera Utara.
Stawiski, S., Deal, J. J., dan Gentry, W. 2010. Employees Perceptions of Corporate Social Responsibility: The Implications for Your Organization. Quick View Leadership Series. Center for Creative Leadership. USA.
Tanwar, K. dan A. Prasad. 2016. The Effect of Employer Brand Dimensions On Job Satisfaction: Gender As A Moderator. Management Decisions. 54(4): 854-886.
Taufik, M. H., H. Sjahruddin, dan N. Razak. 2018. Pengaruh Pemberdayaan terhadap Kepuasan Kerja Melalui Komitmen Organisasional. Jurnal Organisasi Manajemen. 1: 82-98.
Tsourvakas, G. dan Y. Ionna. 2017. Corporate Social Responsibility Influences Emoloyee Engagement. Social Responsibility Journal 14(1): 123-137.
Tuzcu, A. 2014. The Impact of Corporate Social Responsibility Perception on The Job Satisfaction and Organizational Commitment. Journal of The Faculty of Economics and Administrative Sciences. 4(1): 185-202.
Untung, B. 2014. CSR dalam Dunia Bisni. Penerbit ANDI. Yogyakarta.
Walton, S. B. dan B. Rawlins. 2010. Do The Right Thing Measuring The Effectiveness Of Corporate Social Responsibility. Public Realtions Tactics. 17(7): 10-11.
Yenti, A. (2013) . Pengaruh Penerapan Program Corporate Social Responsibility terhadap Citra Perusahaan PT Semen Padang. Jurnal Manajemen. 2(1): 1-11.
Aguilera, R. V., Rupp, D., Williams, C. A. and Ganapathi, J. (2007) ‘Putting the S Back in Corporate Social Responsibility: A Multi-level Theory of Social Change in Organizations’, Academy of Management Review, 32, 836–863.
Alniacik, U., Alniacik, E. dan Genc, N. 2011. How corporate social responsibility information influences stakeholders’ intentions. Corporate Social Responsibility and Environmental Management 18(4): 234-245.
, E. Cigerim, K. Akcin, dan O. Bayram. 2011. Independent And Joint Effects Of Perceived Corporate Reputation, Affective Commitment And Job Satisfaction On Turnover Intentions. Procedia Social and Behavioral Sciences. 24: 1177-1189.
Arifah, D. A. dan C. Romadhon. 2015. Pengaruh Komitmen Organisasi, Komitmen Profesional dan Gaya Kepemimpinan terhadap Kepuasan Kerja dengan Motivasi sebagai Variabel Intervening. Conference In Business, Accounting, and Management (CBAM). 2(1): 357-369.
Arikan, E., D. Kantur, C. Maden, E. E. Telci. 2016. Investigating The Mediating Role Of Corporate Reputation On The Relationship Between Corporate Social Responsibility And Multiple Stakeholder Outcomes. Quality & Quantity. 50 (1): 129-149.
Arslan, M dan Roudaki. Jamal. 2017.Corporate Governance, Socio-Economic Factors and Economic Growth: Theoretical Analysis. International Journal of Accounting and Financial Reporting Vol. 7, No. 1
Amadea, C. T. dan R. Dahesihsari. 2014. Tanggung Jawab Sosial Perusahaan: Tinjauan Dari Sisi Karyawan. Jurnal Ilmiah Psikologi. 3(1): 67-79.
Baron, R. M., & Kenny, D. A. (1986). The moderator‐mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Penality and Social Psychology, 51(6), 1173‐1182.
Barakat, S. R., I. Giuliana, J. M. G. Boaventura, dan J. A. Mazzon. 2016. The Influence of Corporate Social Responsibility on Employee Satisfaction. Management Decision 54(9): 2325-2339.
Dowling, J. and Pfeffer, J. (1975), “Organizational legitimacy: social values and organization behaviour,” Pacific Sociological Review, Vol. 18 No. 1, pp. 122-136.
Famiyeh, S., A. Kwarteng, dan S. A. Dadzie. 2016. Corporate Social Responsibility And Reputation: Some Empirical Perspective. Journal of Global Responsibility. 7(2): 258-274.
Ferrreira, P. dan E. R. Oliviera. 2014. Does Corporate Social Responsibility Impact On Employee Engagement?. Journal of Workplace Learning. 26(3/4): 232-248.
Freeman, E. R. dan S. Dmytriyev. 2017. Corporate Social Responsibility and Stakeholder Theory: Learning From Each Other. SYMPHONY Emerging Issues in Management. 1: 7-15.
Hamdani, Awatara, & Diva, I. putu. (2016). Pengaruh Tanggung Jawab Perusahaan Terhadap Komitmen Organisasi dan Kinerja Karyawan. Jurnal Aplikasi Manajemen, 14(2), 201–208.
Hartono, B. dan S, Roy. 2013. Pengaruh Komitmen Organisasional terhadap Kepuasan Kerja Karyawan Paparon’s Pizaa Citi of Tomorrow. Agora 1(1): 1-8.
Huang, C. 2016. Empoyees’ perception of Corporate Social Responsibility: Corporate Volunteer and Organizational Commitment. International Business Research. 9(9): 142-149.
Hurriyati, D. 2018. Kepuasan Kerja Ditinjau Dari Perilaku Work Family Conflict. Psikodimensia. 16(2): 180-188.
Jones, D.A., Willness, C.R. dan Madey, S. 2014. Why are job seekers attracted by corporate social performance? Experimental and field tests of three signal-based mechanisms. Academy of Management Journal. 57(2): 383-404.
Kartikasari, N. D., K. Hidayat, dan E,Yulianto. 2017. Pengaruh Corporate Social Responsibility terhadap Citra Perusahaan Muntinasional (Survei pada Komsumen Unilever di Indonesia Mengenai Program “Project Sunlight” PT Unilever Indonesia Tbk.). Jurnal Administrasi Bisnis. 43(1): 8-16.
Kartini, Dwi. (2009). Corporate Social Responsibility: Transformasi konsep sustainability management dan implementasinya di Indonesia, Bandung: PT. Refika Aditama
Low, M. P., S. F. Ong, P. M. Tan. 2017. Positioning Ethics And Social Responsibility As A Strategic Tool Employees’ Affective Commitment. Annals in Social Responsibility. 3(1): 2-22.
Marnelly, T. R. 2012. CORPORATE SOCIAL RESPONSIBILITY (CSR): Tinjauan Teori dan Praktek di Indonesia. Jurnal Aplikasi Bisnis. 2. April.
Maruf, A., A. (2013). Corporate Social Responsibility and Corporate Image. Transnational Journal of Science and Technology 3, (8), 29-49
Mubarak, A. Z., A. B. Hamed, M. A. Mubarak. 2018. Impcat Of Corporate Social Responsibility On Bank’s Corporate Image. Social Responsibility Journal.
Nejati, M. 2013. Corporate Social Responsibility and Organizational Commitment (Emperical Findings From a Developing Country). Journal of Global Responsibility. 4(2): 263-275.
Oskar, F. L.. 2012. Pengaruh Tanggung Jawab Sosial (CSR) terhadap Kepuasan Kerja yang Berdampak pada Komitmen Organisasi Karyawan Dalam Industri Perbankan. Skripsi. Universitas Indonesia. Jakarta.
Parimita, W., D. Larasati, dan A. W. Handaru. 2014. Pengaruh Motivasi dan Komitmen Organisasi terhadap Kepuasan Kerja pada Pegawai Tata Usaha. Jurnal Riset Manajemen Sains Indonesia. 5(1): 123-146.
Prasiska, Y. V., P. Bunga, N. Y. Rizky, I. Kristin, dan D. Safitri. 2017. CSR dan Citra Perusahaan. Jurnal Bisnis dan Ekonomi. 24(1): 43-49.
Prasiska, Y., Pertiwi. B., Nabila. R., Indah. K., & Safitri. 2017. “CSR dan Citra Perusahaan”. Jurnal Bisnis dan Ekonomi (JBE), Vol.24 No.1. Hal: 43 – 49
Prutina, Ž. 2016. The Effect of Corporate Social Responsibility On Organizational Commitment. Management. 21: 227-248.
Purwanto, A. 2011. Pengaruh Tiper Industri, Ukuran Perusahaan, Profitabilitas terhadap Corporate Social Responsibility. Jurnal Akuntansi dan Auditing. 8(1): 12-29.
Rahman, Shafiqur, D.H. Leventhal, M. Pournader. 2016. The effect of employee CSR attitudes on job satisfaction and organizational commitment: evidence from the Bangladeshi banking industry. Social Responsibility Journal. 12(2): 228-246.
Raihan, T. dan R. Al Karim. 2017. CSR and and Employee Job Satisfaction: A Case from MNCS Bangladesh. Global Journal of Human Resource Management. 5(3): 26-39.
Robbins, S. P. dan T. A. Judge. 2015. Organizational Behavior. Pearson Education.
Rupp, D. S. dan Shao, R. 2014. The Psychology of Corporate Social Responsibility and Humanitarian Work: A Person-Centric Perspective. Industrial and Organizational Psychology. 6(4): 361-368
Sarjono, H. dan W. Julianita. 2015. Structural Equation Modeling (SEM): sSebuah Pengantar, Aplikasi Untuk Penelitian Bisnis. Salemba Empat. Jakarta.
Sedlak, P. 2014. The Influence of Corporate Social Responsibility on Employee’ Job Satisfaction. Management Science in Transition Period in Moldova and Poland Responsible Use of Resources. 57-65.
Situmorang, A. T. 2014. Pengaruh Corporate Social Responsibility (CSR) terhadap Kepuasan Kerja Karyawan pada PT Toba Pulp Lestari Tbk di Desa Sososr Ladang Kecamatan Porsea Kabupaten Toba Samosir Sumatera Barat. Skripsi. Universitas Sumatera Utara.
Stawiski, S., Deal, J. J., dan Gentry, W. 2010. Employees Perceptions of Corporate Social Responsibility: The Implications for Your Organization. Quick View Leadership Series. Center for Creative Leadership. USA.
Tanwar, K. dan A. Prasad. 2016. The Effect of Employer Brand Dimensions On Job Satisfaction: Gender As A Moderator. Management Decisions. 54(4): 854-886.
Taufik, M. H., H. Sjahruddin, dan N. Razak. 2018. Pengaruh Pemberdayaan terhadap Kepuasan Kerja Melalui Komitmen Organisasional. Jurnal Organisasi Manajemen. 1: 82-98.
Tsourvakas, G. dan Y. Ionna. 2017. Corporate Social Responsibility Influences Emoloyee Engagement. Social Responsibility Journal 14(1): 123-137.
Tuzcu, A. 2014. The Impact of Corporate Social Responsibility Perception on The Job Satisfaction and Organizational Commitment. Journal of The Faculty of Economics and Administrative Sciences. 4(1): 185-202.
Untung, B. 2014. CSR dalam Dunia Bisni. Penerbit ANDI. Yogyakarta.
Walton, S. B. dan B. Rawlins. 2010. Do The Right Thing Measuring The Effectiveness Of Corporate Social Responsibility. Public Realtions Tactics. 17(7): 10-11.
Yenti, A. (2013) . Pengaruh Penerapan Program Corporate Social Responsibility terhadap Citra Perusahaan PT Semen Padang. Jurnal Manajemen. 2(1): 1-11.
Published
2020-06-02
How to Cite
WAHIDAHWATI, Wahidahwati; FAUZI, Adilla Nanda Citra.
The Influence of Social Responsibility in Employee Satisfaction Mediated by Corporate Image and Organizational Commitment.
Jurnal Ilmiah Akuntansi dan Bisnis, [S.l.], v. 15, n. 2, p. 234-251, june 2020.
ISSN 2303-1018.
Available at: <https://ojs.unud.ac.id/index.php/jiab/article/view/55930>. Date accessed: 22 nov. 2024.
doi: https://doi.org/10.24843/JIAB.2020.v15.i02.p07.
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