Strategi Mewujudkan Ekowisata di Subak Intaran Barat, di Kecamatan Denpasar Selatan, Kota Denpasar

  • NI MADE MIA WULANDARI Program Studi Agribisnis Fakultas Pertanian Universitas Udayana, Jl. PB. Sudirman Denpasar 80232
  • I WAYAN WINDIA Program Studi Agribisnis Fakultas Pertanian Universitas Udayana, Jl. PB. Sudirman Denpasar 80232
  • I MADE SARJANA Program Studi Agribisnis Fakultas Pertanian Universitas Udayana, Jl. PB. Sudirman Denpasar 80232

Abstract

Strategies for Realizing Ecotourism in the Subak of West Intaran of South
Denpasar Sub-District, Denpasar City



Institutional development is a very important component in the success of agricultural
development. Institutions that have an important role in agricultural development in Bali
are the subak system. At the present day, Subak faces a serious challenge to maintain its
existence. One of the concepts offered to overcome the problem of subak is through
integrating agriculture with tourism. The synergy between agriculture and tourism is
developed for example through various forms such as agrotourism and ecotourism. One
subak that embraces the concept of ecotourism but still needs to be developed is the
Subak of West Intaran.
This study aims to determine the potential of Subak of West Intaran and the strategies to
realize the ecotourism. Data collection was conducted through in-depth interviews and
questionnaires through six key informants. Then the data were analyzed using the
SWOT analysis method and IFAS & EFAS matrix analysis.
The results showed that Subak of West Intaran did not fully meet the 6A ecotourism
requirements and was in one quadrant with IFAS value of (1.56) and EFAS value of
(0.72) which means that West Intaran Subak is strong and has a high chance of being
developed into ecotourism. Recommendations that can be given to Subak of West
Intaran, namely the government need to affirm regulations to forbid the selling of
agricultural land, support for the preservation of subak must be given to all levels of
society, and the establishment of an Ecotourism Management of West Intaran Subak.

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Published
2020-01-27
How to Cite
WULANDARI, NI MADE MIA; WINDIA, I WAYAN; SARJANA, I MADE. Strategi Mewujudkan Ekowisata di Subak Intaran Barat, di Kecamatan Denpasar Selatan, Kota Denpasar. Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism), [S.l.], p. 99-108, jan. 2020. ISSN 2685-3809. Available at: <https://ojs.unud.ac.id/index.php/jaa/article/view/56891>. Date accessed: 05 nov. 2024.
Section
Articles