The Study on Bali Tourism Village Management towards Four Dimensions of Experience Economy

  • Widi Hardini Doctorate Degree in Tourism Udayana University
  • Ni Luh Putu Agustini Karta Doctorate Degree in Tourism Udayana University
  • Jimmy Harry Putu Suarthana Doctorate Degree in Tourism Udayana University

Abstract

Tourism as one of the largest industries in the world economy is now entering a new era, the experience economy. The concept adopted by Pine and Gilmore in 1998, where there was a shift in the company’s economic orientation. This concept emphasizes the customer value and suitable in services industry, especially in Tourism industry. In the new economic era, customer satisfaction is no longer the main things, but delivering comprehensive services to create a memorable experience. Bali tourism industry focuses on cultural development and preservations. There is a linkage between the experience economy concept and tourism village concept, which is at the participation level of all components in the development (management, tourists and the society). Therefore, the concept of experience economy is suitable to be applied in the development of tourism villages. This research conducted to elaborate and analyze the classification of tourism village product and the levels of tourist participation towards four dimensions of experience economy concept. Through qualitative research methods will generate a depth understanding of managing tourism village by creating tourist memorable experience.

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Author Biographies

Widi Hardini, Doctorate Degree in Tourism Udayana University
Udayana University
Ni Luh Putu Agustini Karta, Doctorate Degree in Tourism Udayana University
Udayana University
Jimmy Harry Putu Suarthana, Doctorate Degree in Tourism Udayana University
Udayana University
How to Cite
HARDINI, Widi; AGUSTINI KARTA, Ni Luh Putu; PUTU SUARTHANA, Jimmy Harry. The Study on Bali Tourism Village Management towards Four Dimensions of Experience Economy. E-Journal of Tourism, [S.l.], mar. 2015. ISSN 2407-392X. Available at: <https://ojs.unud.ac.id/index.php/eot/article/view/19444>. Date accessed: 29 mar. 2024. doi: https://doi.org/10.24922/eot.v2i1.19444.
Section
Articles

Keywords

experience economy, management, memorable experience, tourism village

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