WEKING, Maria Margaretha Annisa Prameswari; 						OKTORA PANASEA, I Gede Nandya.
 PERAN BRAND IMAGE MEMEDIASI PENGARUH KREDIBILITAS CELEBRITY ENDORSER TERHADAP PURCHASE INTENTION.
<strong>Buletin Studi Ekonomi</strong>, [S.l.], p. 89-100, feb. 2025.
ISSN 2580-5312.
Tersedia pada: &lt;<a href="https://ojs.unud.ac.id/index.php/bse/article/view/102122" target="_new">https://ojs.unud.ac.id/index.php/bse/article/view/102122</a>&gt;. Tanggal Akses: 20 feb. 2026
doi: <a href="https://doi.org/10.24843/BSE.2025.v30.i01.p08">https://doi.org/10.24843/BSE.2025.v30.i01.p08</a>.