Determinants of Career Choices Among Accounting Students: A Motivational Theory Perspective

  • Usep Syaipudin Faculty of Economics and Business, Universitas Lampung, Indonesia
  • Syaharani Noer Fathia Faculty of Economics and Business, Universitas Lampung, Indonesia
  • Rona Majidah Faculty of Economics and Business, Universitas Lampung, Indonesia
  • Diajeng Fitri Wulan Faculty of Economics and Business, Universitas Lampung, Indonesia

Abstract

This study aims to identify the factors influencing accounting students' career choices within the framework of Herzberg's two-factor motivation theory. The research employs a quantitative approach using a survey method involving accounting students from various public universities in Southern Sumatra. The findings reveal that intrinsic factors such as work motivation, job satisfaction, personal ability, personal interest, as well as personal values and ethics significantly influence students' interest in pursuing a career as a public accountant. Conversely, extrinsic factors such as job availability, job risk, and financial rewards do not show a significant influence. This study recommends that universities place more emphasis on developing students' intrinsic motivation in preparing them to become professionals in the accounting field.


Keywords: Accounting Career; Motivation Theory;  Accounting Students; Public Accountant

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Published
2025-01-12
How to Cite
SYAIPUDIN, Usep et al. Determinants of Career Choices Among Accounting Students: A Motivational Theory Perspective. E-Jurnal Akuntansi, [S.l.], v. 35, n. 4, jan. 2025. ISSN 2302-8556. Available at: <https://ojs.unud.ac.id/index.php/akuntansi/article/view/122765>. Date accessed: 30 apr. 2025.
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Articles