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Wicaksana, Putu, Ida Bagus Alit Swamardika, & Rukmi Sari Hartati.
" Literature Review Analisis Perilaku Pelanggan Menggunakan RFM Model." <em>Majalah Ilmiah Teknologi Elektro</em> [Online], 21.1 (2022): 21 - 30. Web.  6 Sep. 2026