DURYANA, Ni Kadek Dwi Suputri; 						NURCAHYA, I Ketut.
 PRIVATE BRAND: BRAND EQUITY MEMEDIASI STRATEGI PRIVATE BRAND DAN BRAND PERSONALITY DENGAN  BRAND PREFERENCE.
<strong>E-Jurnal Manajemen</strong>, [S.l.], v. 6, n. 1, p. 431 - 462, jan. 2017.
ISSN 2302-8912.
Available at: &lt;<a href="https://ojs.unud.ac.id/index.php/manajemen/article/view/27274" target="_new">https://ojs.unud.ac.id/index.php/manajemen/article/view/27274</a>&gt;. Date accessed: 06 may 2024.