RISMAWAN, I Made Ari; 						PURNAMI, Ni Made.
 PERAN PRICE DISCOUNT MEMODERASI PENGARUH PRODUCT KNOWLEDGE DAN CELEBRITY ENDORSER TERHADAP PURCHASE INTENTION.
<strong>E-Jurnal Manajemen</strong>, [S.l.], v. 6, n. 1, p. 264 - 288, jan. 2017.
ISSN 2302-8912.
Available at: &lt;<a href="https://ojs.unud.ac.id/index.php/manajemen/article/view/27133" target="_new">https://ojs.unud.ac.id/index.php/manajemen/article/view/27133</a>&gt;. Date accessed: 03 may 2024.