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		Dian Ajnya, I., & 		Jatra, I.
(2024).
 PERAN CITRA MEREK MEMEDIASI PENGARUH BRAND  AMBASSADOR TERHADAP NIAT BELI PRODUK.
<em>E-Jurnal Manajemen, 13</em>(1), 104 - 128.
doi:10.24843/EJMUNUD.2024.v13.i01.p06