Skip to main content Skip to main navigation menu Skip to site footer

Motif dan Kepuasan Anak Muda Kota Denpasar Menonton Live Instagram Bunda Corla

Gusti Putu Iangy Marina Universitas Udayana
I Gusti Agung Alit Suryawati
Ni Luh Ramaswati Purnawan

Abstract

Instagram is a photo and video based social media application that has plenty feature. One of the feature is Instagram live that lets the user live stream or broadcast to the followers in real-time. In consuming media, especially Instagram live, people using media based on a few motives. The aim of this research is to find out what is the underlying motives of Denpasar’s youth to watch Bunda Corla’s Instagram Live and how satisfaction is obtained by watching Bunda Corla’s Instagram Live. This research using descriptive quantitative method with the subjects choosen is Denpasar’s youth aged 15-24 years. The theory used in this study is Uses and Gratifications theory with Denis McQuail’s motives concept which consist of four motives such as, information, personal identify, integration and social interaction, and entertaintment motives. The result of the reaserch showed that there are two motives that were satisfied, such as integration and interaction motive and also entertainment motive.

Keywords: Motives, Satisfaction, Youth, Denpasar, Instagram

Downloads

Download data is not yet available.

pdf

Published

2025-05-05

How to Cite

MARINA, Gusti Putu Iangy; SURYAWATI, I Gusti Agung Alit; PURNAWAN, Ni Luh Ramaswati. Motif dan Kepuasan Anak Muda Kota Denpasar Menonton Live Instagram Bunda Corla. E-Jurnal Medium, [S.l.], v. 6, n. 1, p. 98-104, may 2025. Available at: <https://ojs.unud.ac.id/index.php/komunikasi/article/view/107181>. Date accessed: 10 may 2025.

Citation Formats

Issue

Vol 6 No 1 (2025): Jurnal Ilmu Komunikasi Vol 6 No 1 Tahun 2025

Section

Articles

Most read articles by the same author(s)

I Nyoman Triadnyana, Ni Nyoman Dewi Pascarani, I Gusti Agung Alit Suryawati, STRATEGI KOMUNIKASI RADIO PRO 2 RRI DENPASAR DALAM MENGHADAPI PERUBAHAN FORMAT PROGRAMA , E-Jurnal Medium: Vol 1 No 1 (2015)
Kadek Tomi Kencana Putra, Ni Made Ras Amanda Gelgel, I Gusti Agung Alit Suryawati, Interpretasi Nilai Dalam Serial “Jodha Akbar” Pada Masyarakat Muslim Dan Hindu Desa Keramas, Gianyar, Bali , E-Jurnal Medium: Vol 1 No 2 (2016)
Ayu Nyoman Vinenda, IGA Alit Suryawati, Ni Luh Ramaswati Purnawan, FAKTOR PENDORONG TERGABUNGNYA REMAJA DALAM KELOMPOK SOSIAL PERTEMANAN: STUDI ATRAKSI INTERPERSONAL PADA GENG PLECING CREW (PLC) SMAN 2 DENPASAR , E-Jurnal Medium: Vol 1 No 1 (2016)
I Gusti Ayu Maheni, Ni Made Ras Amanda Gelgel, I Gusti Agung Alit Suryawati, Pengaruh Brand Ambassador Iqbaal Ramadhan Terhadap Minat Pelajar Denpasar dalam Menggunakan Aplikasi RUANG , E-Jurnal Medium: Vol 2 No 2 (2021): Jurnal Ilmu Komunikasi Vol 2 No 2 Tahun 2021
Ida Bagus Satia Wiweka, I Gusti Agung Alit Suryawati, Ni Luh Ramaswati Purnawan, BaliMall.id Integrated Marketing Communication Strategy in Building a Brand Image as an E-Marketplace by Balinese People , E-Jurnal Medium: Vol 3 No 1 (2022): Jurnal Ilmu Komunikasi Vol 3 No 1 Tahun 2022
Santi Sandy Mustika Dewi Wijaya, Ni Luh Ramaswati Purnawan, Ni Made Ras Amanda Gelgel, MOTIF DAN KEPUASAN GENERASI Z KOTA DENPASAR MENGGUNAKAN VIDIO SEBAGAI APLIKASI VIDEO STREAMING , E-Jurnal Medium: Vol 3 No 1 (2022): Jurnal Ilmu Komunikasi Vol 3 No 1 Tahun 2022
I Gusti Agung Ayu Rahma Praminia, Ni Luh Ramaswati Purnawan, Ni Made Ras Amanda Gelgel, PENGARUH PRODUCT PLACEMENT DALAM DRAMA KOREA VINCENZO TERHADAP BRAND IMAGE KOPIKO , E-Jurnal Medium: Vol 3 No 1 (2022): Jurnal Ilmu Komunikasi Vol 3 No 1 Tahun 2022
Ngakan Putu Teja Kamertaya, Ni Luh Ramaswati Purnawan, Ni Made Ras Amanda Gelgel, PENGARUH TERPAAN BERITA EFEK VAKSIN COVID-19 DI INSTAGRAM @DETIKCOM TERHADAP PERSEPSI REMAJA DI KOTA DENPASAR TENTANG VAKSIN COVID-19 , E-Jurnal Medium: Vol 3 No 1 (2022): Jurnal Ilmu Komunikasi Vol 3 No 1 Tahun 2022
Muhammad Ananda Louded, I Dewa Ayu Sugiarica Joni, Ni Luh Ramaswati Purnawan, STRATEGI KOMUNIKASI HUMAS PT ANGKASA PURA I BANDARA I GUSTI NGURAH RAI BALI DALAM MENSOSIALISASIKAN PENCEGAHAN VIRUS COVID-19 , E-Jurnal Medium: Vol 3 No 2 (2022): Jurnal Ilmu Komunikasi Vol 3 No 2 Tahun 2022
Ida Ayu Putri Dwi Rahayu, I Gusti Agung Alit Suryawati, Ni Luh Ramaswati Purnawan, REPRESENTASI NILAI PERGAULAN BEBAS REMAJA PADA FILM SERIES LITTLE MOM , E-Jurnal Medium: Vol 3 No 2 (2022): Jurnal Ilmu Komunikasi Vol 3 No 2 Tahun 2022

1 2 3 4 > >>