ZENDRATO, Jocelyn Natania; 						SADYASMARA, Cokorda Bayu; 						SATRIAWAN, I Ketut.
 Analisis Brand Switching Produk Minuman Boba di Lingkungan Kampus Udayana Bukit Jimbaran.
<strong>JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI</strong>, [S.l.], v. 13, n. 1, p. 71-81, mar. 2025.
ISSN 2503-488X.
Tersedia pada: &lt;<a href="https://ojs.unud.ac.id/index.php/jtip/article/view/118761" target="_new">https://ojs.unud.ac.id/index.php/jtip/article/view/118761</a>&gt;. Tanggal Akses: 15 oct. 2025
doi: <a href="https://doi.org/10.24843/JRMA.2025.v13.i01.p07">https://doi.org/10.24843/JRMA.2025.v13.i01.p07</a>.