@article{{Matrik}{}, author = {Rahayu, F., Hayu, R., Hadi, E.}, title = { An Overview of Impulse Purchase Behavior on F-Commerce Platform in Sumatera, Indonesia}, journal = {Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan}, year = {2022}, doi = {10.24843/MATRIK:JMBK.2022.v16.i01.p08}, url = {https://ojs.unud.ac.id/index.php/jmbk/article/view/76910} }