Risdwiyanto, Andriya, 		Rahma, Filasti, 		Judianto, Loso, AND 		Saefudin, Arif.
" Brand Anticipation in an Era of Uncertainty: Understanding Consumer Behaviour towards Companies' Future Anticipation Efforts" <em>Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan</em> [Online], (17 June 2024)