SANTOSO, Elvina Yohana; 						MURHADI, Werner Ria.
 A Blue Ocean Strategy for Herbal Liniment:  Escaping Tight Competition in Indonesian Market.
<strong>Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan</strong>, [S.l.], p. 153 - 170, nov. 2023.
ISSN 2302-8890.
Available at: &lt;<a href="https://ojs.unud.ac.id/index.php/jmbk/article/view/102828" target="_new">https://ojs.unud.ac.id/index.php/jmbk/article/view/102828</a>&gt;. Date accessed: 11 may 2024.
doi: <a href="https://doi.org/10.24843/MATRIK:JMBK.2023.v17.i02.p04">https://doi.org/10.24843/MATRIK:JMBK.2023.v17.i02.p04</a>.