PANGESTU, I Kadek Bramantya Abdy; SANTIKA, I Wayan.
PERAN EMOSI POSITIF MEMEDIASI PENGARUH FASHION INVOLVEMENT DAN HEDONIC CONSUMPTION TENDENCY TERHADAP IMPULSE BUYING.
E-Jurnal Ekonomi dan Bisnis Universitas Udayana, [S.l.], p. 287-314, apr. 2019.
ISSN 2337-3067.
Available at: <https://ojs.unud.ac.id/index.php/eeb/article/view/48519>. Date accessed: 06 sep. 2024.
doi: https://doi.org/10.24843/EEB.2019.v08.i03.p04.